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AppendDedup

A top-level write_mode=append_dedup (not a policy).

  1. Checks the dedup key(s) against existing rows on the sheet
  2. New keys are appended; existing keys are skipped (not a full row update like SoftRefresh)
  3. For Meta / Google / TikTok / FB / IG — an incremental window (~3 days) on top of the dedup, based on dedup_refresh_date_field

Compatible with scheduling.

When to use it

When you need uniqueness of entities (campaign/ad id) across repeated runs of overlapping ranges.

Maintained by the LightLead Documentation Team · Last verified: 2026-07-26