CRM Connectors
Reference for all supported CRM systems: available entities, fields, custom fields, pipeline stages, and integration specifics.
Available CRMs
| CRM | Entities | Highlights |
|---|---|---|
| Kommo | lead, contact, company | cf_*, pipelines |
| Bitrix24 | lead, deal | UTM + UF_CRM_* |
| KeyCRM | card (+ contact/client/product) | cf_*, pipeline/status, UTM |
| LP CRM | order (+ buyer/product) | native UTM on order; no CF catalog |
| Pipedrive | deal, person, organization | custom fields API v2 |
| HubSpot | deal, contact, company | properties / cursor |
| HighLevel | opportunity, contact | location_id; UTM via custom if available |
General Info for All CRMs
Each connector has the same documentation structure:
- Overview: capabilities, supported entities and fields
- Connect: getting an API key, setup, verification
- Permissions: required access scopes
- Pipelines and Stages: loading and using in reports
- Fields: standard and custom fields, formats
- Filters: operators and combining
- Attribution: matching with ad sources
- UTM Fields: UTM tag support and configuration
- Examples: practical report-building examples
- Limits: API limits, unsupported features
- Troubleshooting: common errors and fixes
Choosing a CRM
| If you need to... | Choose |
|---|---|
| Analyze sales funnel with UTM tags | Bitrix24 |
| Track orders with line items | KeyCRM |
| Work with 3 entity types and 17 fields | Pipedrive |
| Integrate HubSpot with sensitive data filtering | HubSpot |
| Use multi-location (agencies) | HighLevel |
| Simple lead and deal connection | Kommo or LP CRM |